This Saturday (January 28), I will be speaking to a group of NGO’s and non-profits at the “Take Action” summit in Toronto, on how they can use social media to influence change. Social media, if utilized correctly, can be a very powerful tool for charities to get the word out, connect with constituents, rally support, and even raise money. However, that does not mean you can create a Twitter account, a Facebook Fan Page and then expect the donations roll in. We all know, it doesn’t work like that. At this seminar, I will review various features of Facebook and Twitter and demonstrate how, with hard work and diligence, charities can get the most out of social media when promoting [...]
I am very honoured to be invited once more by the TiE Institute for a very special session to be presented by all women speakers. I will share the panel with very passionate , accomplished and engaging speakers. My session titled “Escaping Cubicle Nation: The Road to Entrepreneurship” Date and Time: Thursday, January 26, 2012 from 6:00 to 9:00pm (dinner provided) Venue: 3400 One First Canadian Place Toronto, ON M5X 1A4 There is no charge to attend this event but pre-registration is mandatory. Click HERE to register yourself. Agenda 6:00-6:05 PM Arrival and networking 6:05-6:10 PM Welcome 6:10-6.40 PM presentation Katherine Roos (including Q&A) 6:40-7.10 PM Presentation by Odette Laurie (including Q&A) 7:10-7:40 PM Dinner break and networking 7:40-8:10 [...]
On November 11, 2011, I was invited by the Treehouse Group, to speak at the Toronto Reference Library, as part of the Treehouse Talk series where I shared insights on “The Personal Brand” and its importance for entrepreneurs. The time allocated to me was just 20 minutes and there’s a lot of material to cover. So instead of rushing into the techniques and tips on how to develop your personal brand, I chose to focus on its importance. Hope you enjoy the video. I am a big fan of The Treehouse Group – a collective of Toronto-area thinkers who promote the exchange of ideas by bringing together people from diverse backgrounds. Their sessions are free to attend and they bring [...]
On October 6, I was a speaker at the TiE Institute’s program on Business Plans. If you missed the session, my slides can be downloaded HERE and a full video/webcast of the presentation can be viewed here. As always, I welcome your comments and feedback.
Whether we acknowledge it or not, we are becoming increasingly reliant on email, text and bbm as means of communications as opposed to the old fashioned letters, faxes, telephone conversations or face-to-face meetings. There are many reasons for this: 1. It saves time: We can so it quickly and and receive (and sometimes even expect) an instant response to our query. 2. It cuts through the small talk: Your message can be brief and to-the-point and its acceptable. 3. It’s open all hours: The communication revolves around your availability and convenience. If you’re up at 3 am, there’s nothing wrong with firing off that proposal at that hour (even if you know that the other person will only see it [...]
On June 17, 2010, I was invited to be the keynote speaker at the Rotary Club of Mississauga Airport’s Annual Gala Dinner event. This year’s gala marked the 25th anniversary of the chapter and was attended by over 200 guests which included, among others, Regional District President of the Rotary as well as the Mayor of the City of Mississauga. My topic was “Be the Change..” and I am pleased to provide below the working draft of some of the talking points included in my address. Of course, the actual address deviated somewhat from the script (as I did not refer to it a lot) but most of the key messages were incorporated in the speech. Thank you Vaishali for [...]
